Good vs less bad, and not losing sight of the big picture. If we want to move towards a better world, we have to set a direction.  That's what a goal is for.  Then we have to establish a method to determine our progress on the journey from where we are to our goal.  That's what measurements are for. The goals we set and the measurements we use influence the results we get.  But when we zoom out, we may find that a lot of our metrics for success are not aligned with what we wa